Branding and marketing strategy for Spring Rolls pan-asian restaurants. It’s loyal customer (fan) base was the driving force behind this branding campaign aimed at showing the fresh, appetizing appeal of their offerings that illustrated its growing “word of mouth” reputation.
BRONZE Summit Creative Award: 'Word of Mouth' Consumer Campaign. GOLD Summit Creative Award: Consumer Service Website.
Advertising, Art Direction, Award Winner, Branding, Communications, Design, Promotions